1. A quest for identity, Ashoke Chatterjee, 1991

    An introductory article by Ashoke Chatterjee, adviser to the National Institute of Design, Ahmedabad, to Sudarshan Dheer's book Symbols, Logo and Trademarks, 1500 Outstanding Designs from India, published in 1991.
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  2. Elements of Idea: The Arrows by Shigeo Fukuda, 1975

    An article by renowned Japanese designer Shigeo Fukuda on the use of arrows in logo and symbol design. Written in 1975 for Japanese design magazine Idea.
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  3. Varieties and Roles of Trademarks and Symbols, 1973

    Varieties and roles of trademarks and symbols was originally published in  Volume 1 of Trademarks & Symbols by Yasaburo Kuwayama, and offers an...
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  4. Dot Zero, 1966

    Dot Zero was an ambitious publication to connect graphic design with other disciplines such as art, philosophy and architecture. Art directed by Massimo Vignelli it ran for six issues.
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  5. The Official Symbol for Expo '70 is Decided! 1966

    An article written Masaru Katzumie for issue No.85 of "Design" magazine from 1966 announcing the decision on the Expo '70 logo, translated for LogoArchive from an original Japanese text.
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  6. Type Sign Symbol, 1980

    Type Sign Symbol, 1980, ABC Verlag, Zurich, is a fascinating look at Adrian Frutiger’s work. It is far more than a portfolio, monograph or retrospe...
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