This is the first volume of Yasaburo Kuwayama's Trademarks and Symbols. Released as one edition in 1973 and with a special focus on "alphabetical" designs. The organisational principle is, as you'd expect, A-Z with plenty of examples of each letter to be inspired by.

The two volumes of Trademarks and Symbols proceeded and paved the way for Kuwayama's more substantial books Trademarks & Symbols of the World Volumes 1 and 2, which offered a far large set of logos, running to the thousands, and a concerted effort was made to provide complete information on each. Nonetheless, as a historical document, this book remains sought after, perhaps because of the striking colour and composition of logos on the cover.

Please not, the picture show is a stock image, please read the condition of the available copy below.

Title: Trademarks & Symbols
Sub-title: Alphabetical Designs
Volume: 2
Author: Yasaburo Kuwayama
Format: Hardback
Pages: 193
Logos: 1573

Condition: This copy is in fair condition, which is reflected in the price. Interior pages are good. Dust jacket is intact with some slight damage around the edges. The spine is sun bleached.